We Are Ohio Launches First Anti-SB5 Television Ad
The ads were placed in all the major media markets in the state: Columbus, Cincinnati, Cleveland, Toledo, Youngstown, Dayton and Marietta. The ads describe Issue 2 as a dismantling of state employees rights, depicting the bill as unfair and intrusive.
We Are Ohio is expected to spend close to $360,000 into the weekend campaign, using Labor Day Weekend as a political ploy to portray SB5 as an assault on the rights of state labor workers. The ads feature firefighters explaining how the law will negatively affect their jobs.
Dayton area firefighter Dave Wright is seen in the ad saying that upholding Issue 2 would make Ohioans “less safe” because there would be less firefighters. The ad also discusses Issue 2 as a “life or death” bill for Ohio families.
Jason Mauk, spokesman for Building a Better Ohio, the leading group advocating for keeping the law as is, released a response to the ad campaign this weekend, highlighting the need for reform in the system.
“The ad actually backfires and proves the need for the reasonable reforms of Issue 2. The biggest threat to public safety right now are the layoffs of our good police officers and firefighters,” he said. “Today local communities are struggling to balance their budgets and hardworking safety personnel are being laid off across the state.”
Building a Better Ohio has yet to announce a TV ad response to We Are Ohio’s campaign, but has stated that ads will be “coming soon.”
The new focus for activist groups is Issue 2, which is what voters will see on the ballot come Nov. 8. We are Ohio and numerous other democratic groups across the state gathered 1.3 million signatures to put a repeal for SB5 on the ballot.
The TV ad campaign isn’t the only push from anti-SB5 groups. The firefighters union has held rallies and the American Federation of Labor – Congress of Industrial Organizations group hosted Vice President Joe Biden in Cincinnati on Monday for a Labor Day picnic at Coney Island.
“This is a different kind of fight. This is a fight for the heart and soul of the labor movement,” Biden told his audience at the picnic. “This is a fight for the existence of organized labor. You are the only ones who can stop the barbarians at the gate! That’s why they want you so bad.”
Polling done by Quinnipiac in late May on SB5 shows that Ohio residents are in favor of repealing SB5 by a margin of 54 to 32.Share